PROMOTE TEA AND FRUIT JAM IN FRANCE OPPOTURNITY

From February 25 to March 5, the French International Agricultural Fair SIA 2023 with the theme “Agriculture: everyday life” took place, attracting more than 1,000 exhibitors from 20 countries. Tea and fruit jam are the two main products that Vietnamese businesses introduce at the largest annual event on agriculture, livestock, fisheries and French countryside.

SIA Fair is an opportunity for manufacturers and agricultural service providers to introduce new products and advanced technology, solutions for sustainable agricultural development and environmental protection. And this is also an opportunity for Vietnamese businesses to expand their markets and introduce and promote their agricultural products. Especially when the Vietnam-European Union Free Trade Agreement (EVFTA) was signed, agricultural and aquatic products are expected to have the greatest potential to make long and strong strides in the market. this school. Currently, Vietnam has also set goals to increase the output of these export products to the French and European markets.

Information from Vietnam News Agency, Vietnamese booths with two main products: fruit jam and teas also attract a large number of customers. According to the manager of Green Chrysanthemum Tea Company, Vietnamese tea products have been sold in the French market for 20 years. Not only the French but Western customers in general love Vietnamese herbal teas. With the theme “Agriculture: everyday life”, the French International Agricultural Fair SIA 2023 attracts more than 1,000 exhibitors from 20 countries, concentrated in 8 buildings with a total area of ​​​​more than 134,000 square meters. m2. This year, more than 60 French and European startups from the agriculture and food sector are also present to showcase the agriculture of the future.

More than 70 conferences take place over 9 days to discuss 4 main topics: livestock and processing, crops and plant industries, foreign and world agricultural products and agricultural professions and services . More than 4,000 animals were brought to the exhibition including cows, sheep, pigs, poultry, rabbits, horses and dogs and cats.

The French International Agricultural Fair is not only a place to display agricultural products, but also a place to meet, share, explore and learn among agricultural workers, strengthening relationships between stakeholders. cooperation at home and abroad, as well as creating close links between producers, scientists, managers, distributors and especially consumers. Which is also the reason why SIA has become one of The biggest meeting events of the year in France.